In Singapore’s competitive commercial real estate market, sellers need to use innovative marketing strategies to stand out and attract a wider pool of potential buyers. This involves focusing on what makes your property unique and leveraging the right mix of digital and traditional marketing techniques to directly target and engage potential investors. This approach is essential for navigating the competitive landscape and successfully selling commercial spaces in Singapore.

Finding the right property for sale in and of itself comes with its set of challenges, such as high demand for housing, increased property rates, and even government policies and restrictions. And for newcomers to Singapore or those not well-versed in the real estate market, navigating these complexities can be daunting. 

Selling a Housing & Development Board (HDB) flat may take time and, most of all, a lot of effort, as many factors come into play during the process. Therefore, if you are a property owner planning to put up your HDB flat for sale, understanding the timeline of the entire sales process is crucial. This knowledge empowers you to prepare adequately for each phase, ensuring a smooth transition and timely receipt of your proceeds.

Emotional intelligence (EQ) is primarily important in real estate sales because the industry is relationship-driven.

Connecting with others not only helps build strong personal relationships but also professional ones. This holds even greater importance in the real estate industry, where the dynamics of buying, selling, and developing properties hinge significantly on trust, reputation, and the strength of one’s professional network. 

Most property owners in Singapore may say that the best time to sell their residential or commercial spaces is during the middle of the year, usually within the second and third quarters. The reason for this is that most buyers would prefer to search for properties in the middle of the year so they don’t get caught up in the festive season, which usually begins at the year’s end. This is because the hustle and bustle of the city during the festive season can make moving a challenge. 

According to the Council for Estate Agencies, Singapore has about 34,427 real estate salespersons as of January 2023, with everyone competing to close sales. For some agents, they may have the opportunity to sell a unit every month. However, others may still look for one after close to a year. Most real estate salespersons, in fact, close a deal roughly once every four months.